“REDEFINING STREETWEAR BY PROMOTING CAR CULTURE THROUGH FASHION AND ART”
When a culture so rich becomes neglected, creativity thrives, attracting likeminded people to form a community.
People see tuner cars on the street they turn their attention to these unique and artistic machines, yet for years society has turned a blind eye to exploring deeper into the richness car culture has to offer. Those who dare adventure into this niche underground scene quickly find themselves in a world full of passionate creatives from self-made mechanics building cars to artists capturing this lifestyle through their forms of media. But never has anyone tried to express this lifestyle into the world through fashion, that is what makes Iconaclub, ICONACLUB.